Lidl Cyprus donates 50,000 euros to the Cyprus Red Cross Society

Between March 26 and April 11, 2026, Lidl Cyprus conducted a charity campaign to support the Cyprus Red Cross Society. The initiative involved donating 0.15 euros for every scan of the Lidl Plus digital card. Over the course of the campaign, customers recorded 308,712 scans, which generated a total of 46,307 euros. Lidl Cyprus decided to increase this amount to a final total of 50,000 euros. Paralympic swimming champion Carolina Pelendritou served as the campaign ambassador. The funds are earmarked for the Disaster Management Service of the Cyprus Red Cross. This department is responsible for providing assistance during natural disasters and emergencies. The contribution aims to support the humanitarian mission of the organization.