The 28th TUI Cyprus Marathon takes place in Paphos amid regional instability

The 28th TUI Cyprus Marathon was held in Paphos on March 7-8, 2026, marking a record-breaking edition of the annual event. Estimates regarding participation vary, with reports citing between 2,500 and 5,000 international runners from 66 countries. Deputy Minister of Tourism Kostas Koumis and Paphos municipal officials emphasized that the event demonstrates Cyprus remains a safe destination despite the ongoing conflict in the Middle East. While officials highlighted the importance of the event for sports tourism, they acknowledged that the geopolitical situation has caused a recent decline in arrivals, cancellations, and a slowdown in bookings. Tourism authorities noted that they are monitoring the conflict's escalation to assess its long-term impact on the sector. The event, which has been held since 1999, is a key driver for the local economy and hotel industry. Government representatives reiterated that Cyprus is not involved in the regional military conflict and maintains a supportive role for peace.